![]() Doing so has become a wider project for Slack, cultivating an internal style guide with the hopes of it becoming an external resource. The team at Slack know this and continue to aim to improve both their client’s and their own communication. With the power to encourage, inspire and create joy, they also have the power to ostracise, demoralise and confound – words are important. Slack employee Anna Pickard notes, “Words are hard”, a statement that has been agreed upon by the entire Slack team, but they also acknowledge that “Words are powerful”. Since their beginnings, Slack overcame these common traps by focusing on human communication and the power of words. Overshadowed by profit margins and portfolio acquisitions workplace culture is lost and staff, as well as management suffer. Slack on iPhone (Image provided by Slack) Speak with Purpose and Speak WellĪs the business world booms around us, terms such as ‘corporate culture’ and ‘employee engagement’ are beginning to be thrown around with little weight behind them. Working hard then going home is a human attempt at navigating work and life’s busy demands that affirms the importance of both, a narrative that is imperative to any kind of success, and is a great part of the Slack company culture. Implementing this behavior leads to a motivated and happy workforce, whose personal lives are recognised as being just as important as the good work they do for your brand. With a maximum 6-8 hour employee productivity window, Slack recognises the importance of going home, in fact “Work Hard and Go Home” is a notable company mantra.Ī corporate culture that understands their employees have lives is one where staff feel trusted, supported and treated as individuals. Stewart Butterfield believes in working hard, but he knows that doesn’t mean working until midnight. “…you can’t conjure it out of thin air, or reverse engineer the culture you want from broad, nice-sounding phrases. Here are three core beliefs that have solidified the uniquely human Slack company culture. As a self-confessed killer-of-emails, Slack brings team communication and collaboration back to the heart of the fundamentals of business human interaction. Slack began as humans talking and it’s been an intrinsic company mission for it to stay that way after all, that’s why Slack is so successful. But how does such an exponentially expanding business still maintain the original Slack company culture that fueled its own beginnings? Now with hundreds of employees worldwide it has become a workplace cultural phenomenon. From an organic beginning, conceived through word of mouth, to a multibillion dollar company, the Slack team expanded rapidly. Slack emerged accidentally, as an internal chat system for CEO Stewart Butterfield and his colleagues while developing a video game that would never be. Slack has added features such as video conferencing, file sharing and connectivity to 100s of notable apps including Twitter, Salesforce and GitHub. Slack is a direct messaging tool for modern day business, aiming to negate emails and humanise company communication. From a small Silicon Valley startup on the back of a failed multi-million dollar video game project, to the planet’s fastest growing company, Slack has a lot to be proud of – including the Slack company culture.
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